ABOUT
Design Academy Eindhoven
2023
mapping
Jewellery is often one of the objects most passed on within a family. They bear witness to family histories, marriages and separations. There are as many reasons for wanting to part with this object as there are stories behind it. Most of the time, either the financial aspect outweighs the emotional value, or the memory that the object is carrying is too hard to bear. What remains of it when the emotional value vanishes ?
This map brings together research carried out in 3 gold retailers: Goud NL, Juweliers Goldberg and Pinar Gold. It aims to contrast the emotional value behind these jewels with their monetary value following the separation with its owner.